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What is Social media marketing?

Is Being Active On Social Media Platforms Important To Your Business?

Social Media Management services is a never ending trend where the people are connected to business pages, post and ad campaigns. Social Media Management services allows you to target your potential client which builds a trust between the business and clients

Social Media Management services are considered as one of the best digital marketing strategies where you can interact, share and create your brand recognition among the crowds.

66% of Facebook Users
Claim they Like or Follow a company on this social media and visit their account on a daily basis.

89% of online marketers
Express that Instagram has now been an extremely efficient social media stage for influencers Marketing

90 million of LinkedIn users
Are high-level influencers, while 63 million of them are in dynamic positions.

01) Instagram and Facebook

Get live on the greatest social network that advertise and boost up your brand. Through a storyline or visual based. The following activities performed are:

Posting Daily Content
High Targeted Ads
Interacting with followers

02) LinkedIn

Get Connected with the market on the largest professional network on the web. By performing the following activities:

Posting to Business Page
Interacting with followers
High Targeted Advertising

Alternatively, if you’re a B2B brand, you’re going to find more success on LinkedIn, which is a platform that appeals primarily to professionals and brands looking to connect with other professionals.

Instagram marketing

Instagram is a popular social media platform that can also serve as a valuable business marketing tool. Create a business account on Instagram, and then use photos, live videos, and hashtags to market your business. Advertise your business through Instagram ads and use the platform’s sales function to sell your products. This article is for small business owners and marketers who want to use Instagram to grow and market their businesses.

Instagram is a leading photo-based social media platform, but it does more than keep you up to date on your friends’ adventures. Influencers and small businesses use Instagram as a tool for audience connection, engagement and sales. Instagram’s robust business features are available only if you create a business or creator account. We’ll explore setting up your Instagram business account and show you how to take advantage of Instagram’s top connection, engagement and sales tools.

Facebook marketing

Facebook continues to be the reigning champ of social media sites, as the #1 spot where friends connect and share online. More than just a meeting place for friends, Facebook has grown into a venue for businesses to market themselves through interaction with customers and self-promotion

Whether you’re a big corporation or a small local biz, Facebook is a powerful marketing tool – it’s a great space to keep customers informed, develop brand identity, and broaden your reach.

Facebook doesn’t release information about their ad CTRs, so it’s difficult to know how successful Facebook ads really are. In our Facebook Ads vs Google Display Ads Infographic, we found that Facebook ads generally have a CTR of 0.051%, and an average CPC of $0.80; however, a business’s Facebook advertising cost can vary a lot depending on the targeting options set and competition.


When thinking about social media platforms to use for your business, most people tend to automatically think of generating leads from Facebook, or Twitter, starting on Instagram, and one of the last places people to think about is that powerful business network that is right in front of your nose; LinkedIn.

Sure, LinkedIn, when looking at Monthly Active Users (MAU), is not the biggest social network out there. LinkedIn has around 310 million MAU, compared to 330 million on Twitter, 2.7 billion on Facebook or the 1 billion on Instagram.

But the audience is one of the most lucrative ones.

Facebook, Twitter and the rest are crowded and noisy. And while there was a time that it was definitely a lot quieter on LinkedIn, LinkedIn right now is starting to become busier as well.

But, unlike Facebook where most people still go to connect with their friends or watch funny video’s, LinkedIn is a destination for people to connect with likeminded people in their industry and to learn about their industry.

So if you’re looking for a place to drive qualitative B2B traffic to your website or blog this is the platform.

Research by Econsultancy a couple of years ago already stated that

“LinkedIn is now responsible for a staggering 64% of all visits from social media channels to corporate websites.”

create long-form content using LinkedIn articles or LinkedIn Pulse
post interesting content to the newsfeed
use stories to show the human side of yourself or your brand
use slide decks to create high engagement carousel posts to educate your audience
or use bits of advertising budget to push them out to your target audience to generate leads for your business just to name a few
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Comments (3)

  • Sir Ratan Tata

    Sir Ratan Tata

    August 21, 2022 - 6:51 am

    It’s no secret that the digital industry is booming. From exciting startups to need ghor
    global and brands, companies are reaching out.

    • Technocraft Solutions

      Technocraft Solutions

      September 01, 2022 - 1:49 pm

      It’s no secret that the digital industry is booming. From exciting startups to need ghor global and brands, companies are reaching out.

  • Shrivalli Poonam

    Shrivalli Poonam

    August 21, 2022 - 7:19 am

    It’s no secret that the digital industry is booming. From exciting startups to need ghor global and brands, companies are reaching out.

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